7 Tips For A Great “Why This School?” Essay


“Dear Student, why do you want to attend our school?” - Application essay guru, Sharon Epstein talks us through how to answer this question.

This is an important essay; you have to give it time and thought. Why? Because schools want to know that you understand why they’re special and how you'll fit in. Your mission is to tell them. 

7 Tips For Writing A Great “Why This School?” Application Essay

Tip #1 - What is your goal?

Show that you understand what makes this college special and why it's a good fit for you. 

Be specific. Use details and examples. The more specific you are, the more successful your essay will be.

Tip #2 - What schools want to know

Schools want to know that you 'get them'. That means that you understand what makes them different from other schools. Think about academic philosophy, courses, traditions, and student life.

Schools want to know how you’ll fit in. Colleges aren't admitting a bunch of test scores and grades, they are choosing members of their campus community. Think about how you'll contribute and how you'll take advantage of what they have to offer. Tell them why their school matters to you.

Tip #3 - Get excited!

Enthusiasm is contagious. So even if this school isn't your first choice, find out what they offer that matches your interests and get excited about going.

Read the website thoroughly (not just the homepage). Watch videos, connect on Facebook and get regular updates in your newsfeed. Pay attention when you visit and, when something interests you,ask questions.

Visualize yourself as a freshman on campus:What classes are you taking? Why do you love being there? How are you contributing to the campus community? Why are you a good match? Write about it.

Why This School Essay Tips #4 & 5